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master's thesis
Karakteristike poslovne komunikacije u suvremeno doba
2017. urn:nbn:hr:233:972930
Tušak, Iva
The Edward Bernays College of Communication Management
Department of Public Relations

Cite this document

Tušak, I. (2017). Karakteristike poslovne komunikacije u suvremeno doba (Master's thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:233:972930

Tušak, Iva. "Karakteristike poslovne komunikacije u suvremeno doba." Master's thesis, The Edward Bernays College of Communication Management, 2017. https://urn.nsk.hr/urn:nbn:hr:233:972930

Tušak, Iva. "Karakteristike poslovne komunikacije u suvremeno doba." Master's thesis, The Edward Bernays College of Communication Management, 2017. https://urn.nsk.hr/urn:nbn:hr:233:972930

Tušak, I. (2017). 'Karakteristike poslovne komunikacije u suvremeno doba', Master's thesis, The Edward Bernays College of Communication Management, accessed 25 September 2022, https://urn.nsk.hr/urn:nbn:hr:233:972930

Tušak I. Karakteristike poslovne komunikacije u suvremeno doba [Master's thesis]. Zagreb: The Edward Bernays College of Communication Management; 2017 [cited 2022 September 25] Available at: https://urn.nsk.hr/urn:nbn:hr:233:972930

I. Tušak, "Karakteristike poslovne komunikacije u suvremeno doba", Master's thesis, The Edward Bernays College of Communication Management, Zagreb, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:233:972930

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Metadata
TitleKarakteristike poslovne komunikacije u suvremeno doba
AuthorIva Tušak
MentorLana Ciboci (mentor)
GranterThe Edward Bernays College of Communication Management
(Department of Public Relations)
Zagreb
Defense date and country2017-12-19, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Public Relations
Abstract
Svaki aspekt života ovisi o komunikaciji. Moć je biti dobar komunikator, posebno kada je riječ o poslovnom dijelu života. Ne tako davno, prije otprilike samo tridesetak godina, žičani telefoni i rukom pisana pisma bila su jedina opcija za poslovanje na daljinu, a tako napisana ili izgovorena riječ jedini mediji u koje su se pretvarale misli. Napredak na polju tehnologije do kojega je došlo u 21. stoljeću, posebice mrežne komunikacije i proboja računalne tehnologije, unio je mnoge nove kanale komunikacije u organizacije. Globalizacija sa svojim sve jačim tržišnim natjecanjima razotkrila je mnoge nove alate za komunikaciju koji se sve više primjenjuju u poslovanju. Isto tako, razvoj i poboljšanje poslovnog ponašanja je toliko važno za uspješno poslovanje da bi se na njima trebalo svakodnevno raditi. U ovom radu dan je pregled teorijskih i praktičnih saznanja o verbalnoj i neverbalnoj poslovnoj komunikaciji.
Abstract (english)
Every aspect of life depends on communication. Good communication skills equal power, especially in business. Not so long ago, perhaps just thirty years ago, landline phone calls and handwritten letters were the only option for managing business at a long distance, while spoken or written word were the only media of communication. Developments in 21st century technology field, especially the breakthrough of Internet and IT technology, have brought numerous new channels of communication to companies. Globalization, with its increasing competitiveness among firms, has unfolded numerous communication tools that are becoming increasingly used in business. Also, the development and improvement of business conduct is of utmost importance to successful business and it should be practiced on daily basis. This paper presents an overview of the findings, both theoretical and practical, in verbal and nonverbal business communication.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:233:972930
Study programmeTitle: Public Relations Management
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni specijalist odnosa s javnošću (stručni specijalist odnosa s javnošću)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2018-09-06 15:20:40