Communication management, especially directed to a large number of people and in the way the Emergency Management Office attends to it, is potentially a scientifically and professionally interesting subject of study. The originality of this work consists in studying the direction of communication with the public in situations of crisis. Crisis communication is one of the most complex aspects of communication and is therefore interesting to be studied. (Barton, 2004: 5) The role of the Office for Emergency Management is more prominent in the crisis phase, and involves a large number of citizens as participants. Namely, the primary role of the Office manifests in the latent crisis period when comprehensive communication with the wider public is possible. Delivering clear and simple messages in a latently dangerous situation is a complex communication process that requires action in terms of assumed crisis communication plan and models of performance and implementations of the plan that are specific and depending on the type of crisis. Operating in this period is also emphasized because of the fact that in times of eruptive crisis it is not possible to communicate rationally with a large number of people due to the interrupted communication channels, the inaccessibility of the media and the use of relatively limited energy resources, which in those circumstances are primarily intended for governmental agencies acting on prevention and remediation. (Barton, 2004: 38) All stated above explains the primary role of the Office of Emergency Management and the basic motives that have been the reason for choosing this topic.