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master's thesis
Biograd Boat Show kao dio identiteta turističke destinacije
2024. urn:nbn:hr:233:072857
Tomić, Paola
Edward Bernays University of Applied Sciences
Department of Tourism

Cite this document

Tomić, P. (2024). Biograd Boat Show kao dio identiteta turističke destinacije (Master's thesis). Zagreb: Edward Bernays University of Applied Sciences. Retrieved from https://urn.nsk.hr/urn:nbn:hr:233:072857

Tomić, Paola. "Biograd Boat Show kao dio identiteta turističke destinacije." Master's thesis, Edward Bernays University of Applied Sciences, 2024. https://urn.nsk.hr/urn:nbn:hr:233:072857

Tomić, Paola. "Biograd Boat Show kao dio identiteta turističke destinacije." Master's thesis, Edward Bernays University of Applied Sciences, 2024. https://urn.nsk.hr/urn:nbn:hr:233:072857

Tomić, P. (2024). 'Biograd Boat Show kao dio identiteta turističke destinacije', Master's thesis, Edward Bernays University of Applied Sciences, accessed 19 January 2025, https://urn.nsk.hr/urn:nbn:hr:233:072857

Tomić P. Biograd Boat Show kao dio identiteta turističke destinacije [Master's thesis]. Zagreb: Edward Bernays University of Applied Sciences; 2024 [cited 2025 January 19] Available at: https://urn.nsk.hr/urn:nbn:hr:233:072857

P. Tomić, "Biograd Boat Show kao dio identiteta turističke destinacije", Master's thesis, Edward Bernays University of Applied Sciences, Zagreb, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:233:072857

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Metadata
TitleBiograd Boat Show kao dio identiteta turističke destinacije
AuthorPaola Tomić
MentorKrešimir Dabo (mentor)
GranterEdward Bernays University of Applied Sciences
(Department of Tourism)
Zagreb
Defense date and country2024-09-17, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Public Relations
Abstract
Biograd Boat Show kao dio identiteta turističke destinacije, predstavlja najvažniju manifestaciju koja doprinosi razvoju i imidžu grada Biograd na Moru kao turističke destinacije. Ovaj prestižni događaj privlači veliki broj domaćih i međunarodnih posjetitelja, čime se povećava turistički promet i potiče ekonomski rast lokalne zajednice. Manifestacija omogućava Biogradu na Moru da se istakne kao atraktivna i dinamična destinacija, čime se jača njegov imidž na globalnoj razini. Osim što unapređuje infrastrukturu i turističke objekte, Biograd Boat Show stvara značajne poslovne prilike za lokalne poduzetnike, trgovce, ugostitelje i proizvođače. Organizacijom Biograd Boat Show, poboljšava se lokalna infrastruktura, uključujući marine, pristaništa, puteve i turističke objekte, što je od dugoročne koristi lokalnoj zajednici. Visoke ocjene programa, lokacije i vizualnog identiteta dodatno potvrđuju uspjeh manifestacije u očima posjetitelja. Biograd Boat Show postaje važan dio identiteta grada, reflektirajući njegovu sposobnost da organizira događaje visokog kvaliteta koji obogaćuju kulturnu i društvenu ponudu destinacije.
Abstract (english)
Biograd Boat Show as part of identify of the tourist destination, represents the most important event contributing to the development and image of the city of Biograd na Moru as a tourist destination. This prestigious event attracts a large number of domestic and international visitors, thereby increasing tourist traffic and stimulating the economic growth of the local community. The event allows Biograd na Moru to stand out as an attractive and dynamic destination, enhancing its global image. In addition to improving infrastructure and tourism facilities, Biograd Boat Show creates significant business opportunities for local entrepreneurs, traders, hospitality providers, and producers. By organizing Biograd Boat Show, local infrastructure is enhanced, including marinas, ports, roads, and tourism facilities, which brings long-term benefits to the community. High ratings for program quality, location, and visual identity further confirm the success of the event in the eyes of visitors. Biograd Boat Show becomes a crucial part of the city's identity, reflecting its ability to organize high-quality events that enrich the cultural and social offerings of the destination.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:233:072857
Study programmeTitle: Experience Management in Tourism
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni/a specijalist/specijalistica ekonomije (stručni/a specijalist/specijalistica ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2024-12-31 22:46:09