prikaz prve stranice dokumenta Analiza kulture govora Milana Bandića
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undergraduate thesis
Analiza kulture govora Milana Bandića
2016. urn:nbn:hr:233:609264
Stajčić, Dario
Edward Bernays University of Applied Sciences
Department of Public Relations

Cite this document

Stajčić, D. (2016). Analiza kulture govora Milana Bandića (Undergraduate thesis). Zagreb: Edward Bernays University of Applied Sciences. Retrieved from https://urn.nsk.hr/urn:nbn:hr:233:609264

Stajčić, Dario. "Analiza kulture govora Milana Bandića." Undergraduate thesis, Edward Bernays University of Applied Sciences, 2016. https://urn.nsk.hr/urn:nbn:hr:233:609264

Stajčić, Dario. "Analiza kulture govora Milana Bandića." Undergraduate thesis, Edward Bernays University of Applied Sciences, 2016. https://urn.nsk.hr/urn:nbn:hr:233:609264

Stajčić, D. (2016). 'Analiza kulture govora Milana Bandića', Undergraduate thesis, Edward Bernays University of Applied Sciences, accessed 06 June 2023, https://urn.nsk.hr/urn:nbn:hr:233:609264

Stajčić D. Analiza kulture govora Milana Bandića [Undergraduate thesis]. Zagreb: Edward Bernays University of Applied Sciences; 2016 [cited 2023 June 06] Available at: https://urn.nsk.hr/urn:nbn:hr:233:609264

D. Stajčić, "Analiza kulture govora Milana Bandića", Undergraduate thesis, Edward Bernays University of Applied Sciences, Zagreb, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:233:609264

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Metadata
TitleAnaliza kulture govora Milana Bandića
AuthorDario Stajčić
MentorJelena Vukmirica Makovičić (mentor)
GranterEdward Bernays University of Applied Sciences
(Department of Public Relations)
Zagreb
Defense date and country2016-12-06, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Public Relations
Abstract
U ovom se radu govori o komunikacijskim vještinama zagrebačkog gradonačelnika Milana Bandića te na koji način komunicira s medijima i javnostima. Njegove retoričke sposobnosti su izrazito kvalitetne s jasnim političkim porukama, te zanimljivim i prepoznatljivim govornim stilom. Miješanjem raznih dijalekata, Bandić se pokušava približiti raznim slojevima biračkoga tijela, a kroz političku karijeru fokusiran je na „malog čovjeka“. Primjerima stručnjaka (i savjetima) ukazat ćemo na glavne karakteristike koje govornik mora posjedovati u javnim nastupima te ćemo ih uklopiti u analizu gradonačelnikovih metoda uvjeravanja.
Abstract (english)
This thesis discusses the communication skills of Zagreb‘s Mayor Milan Bandić and the manners in which he utilizies them for the purpose of communicating with the mass media and public. His rhetorical capabilities are exceptionally profound with clear political connotations, combined with an appealing verbal style. Incoroporating a variety of dialects in his public speech, Bandić‘s intentions were to persuade and impact a broad selection of the eligable voting population which singled him out as a unique spokesman. Furthermore, throughout his political ventures he was predominantly focused on the “average citizen“. With examples from experts in this field I will attempt to point out the main characteristics a quality orator has to posses in public speeches and will analyze them to show the full extent of the Mayors methods of public persuasion.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:233:609264
Study programmeTitle: Communication management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/ca odnosa s javnošću (stručni/a prvostupnik/ca odnosa s javnošću)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2020-08-20 10:24:46